Carpenter & McLuhan. (1956). The New Languages.


Carpenter, E. & McLuhan, M. (1956) [The new languages](http://scholar.google.com.ezproxy.lib.ucalgary.ca/scholar?hl=en&lr=&q=info:sGI-I_PNL8oJ:scholar.google.com/&output=search). Chicago Review. 10(1) pp. 46-52.

on the format of newspapers, and the effect on perception:

>The position and size of articles on the front page is determined by interest and importance, not content. Unrelated reports... are juxtaposed; time and space are destroyed and the *here* and *now* are presented as a single Gestalt. ... Such a format lends itself to simultaneity, not chronology or lineality. Items abstracted from a total situation are not arranged in causal sequence, but presented in association, as raw experience.

on communication channels:

>Thus each communication channel codifies reality differently and thereby influences, to a surprising degree, the content of the message communicated.

**DN:** both concepts apply nicely to educational technology, and to online discussion. How does the format of the online discussion platform shape the presentation, perception, and shape of the message(s) communicated?


notes 

See Also

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