1. I don’t know if I’d be happy about Google collecting that data on me, but what’s the alternative? I love the concept. I’ve included something similar in a couple of my sci-fi novels (usually as a contact lens), where you can look at something, make a particular eye movement and get information about what that object is, what it does, where it comes from, etc.

    Unfortunately, there’s no free, open database with that kind of information in it right now, which means that anyone who wants to bring the technology of augmented reality to market in a big way is going to be looking for ways to monetize it, whether that’s simply having certain businesses highlighted on your GPS pop-up map, or some other way (replacing all Pepsi cans in your field of view with Coke cans, maybe?).

    Once there’s enough traction in the marketplace from people trying out the “free” version (I assume that there will be a hardware cost), service companies that offer ad-free subscriptions to the database will start to pop up, but it’s a chicken-and-egg kind of problem right now.

    • I completely agree. Which means that the technology isn’t viable for individuals yet. Unless you’ve got the $billions needed to buy all of the data sources and run your own processing etc… you’re either selling your soul or going without the shiny.

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