[Bruce Schneier](http://www.schneier.com/) speaks at the 2010 EWI Cybersecurity Summit.
Granular explicit control over privacy is unnatural…
Electronic commerce produces data. Everything we do produces data. (in ways traditional cash-based commerce did not)
Businesses and governments are forcibly changing social norms. Who gets to make the rules?
**We are not Google’s customer. We are actually Google’s product, that they sell to their customer.**
Data is the pollution problem of the 21st century.